Wednesday, April 30, 2008

Expert Interview - SugarLove Weddings
We are lucky enough to work with some of the most talented people in the industry, one of them being SugarLove Weddings who have photographed some of Australia's A-List celebrity weddings. We asked Director Leigh Taylor for some inside information and are lucky enough to have her all time favourite pics to tell the story…

WSG:Where are your favourite places in the world to shoot?
LT: I love the light in the Greek Islands, Southern California and Sydney's Northern Beaches & Eastern Suburbs, although a favourite place to shoot is usually dependant on who you are shooting. If it is a wedding the location should support the subject if the couple are being featured, not overtake the communication.

WSG: Do you often find the best pictures are captured when the couple/bride least expects the photo is being taken?
LT: Yes, the more spontaneity the better the result.

WSG: Does a reception have to have eleaborate styling to get truly breathtaking photos?
LT: Not at all, simple, individual touches usually create the best photo opportunities although natural lighting always helps (if achievable).

WSG: Where do you get best results – City/Country/Beach?
LT: We love working in all locations. Again natural light is king and a perfect shot is always about the emotion on the day.

WSG: Do children add an unexpected element in wedding photos?
LT: Sometimes, unexpected reactions create some surprising results. Having a love for children always helps on the day.

WSG: Do you love shooting colour in a wedding? Or is all black/white equally striking?
LT: We cover all weddings in both colour and black/white. Both are required to stitch together a strong narrative from the day.

WSG: What qualities should a couple look for when hiring their photographer?
LT: Experience in all areas of photography and an acceptance that the bridal couple are the stars of the day. Allowing events to unfold without prompting or directing people is also helpful in achieving the SugarLove style of photography.

WSG: What details within the wedding play the most important part in your photography.
LT: The couple, the attention to detail, the lighting and the emotional committment to living in the moment.

WSG: Tell us a bit about yourself…?
LT: As Director of SugarLove I oversee all of our divisions of photography that include Advertising, Editorial, Fashion and Weddings. Having been involved in hundreds of weddings to date from co-ordination of both Photography & Video coverage right through to providing advice on the best choices in areas of Hair/Makeup, Venue, Flowers and Stationery you develop a strong eye for what will work for a couple. Organising my own weekend wedding getaway was a great experience. Realising that the actual day goes so quickly really drives home the importance of having the very best photography & video to relive the moments.

To see more gorgeous photos visit SugarLove's website at

Tuesday, April 15, 2008

Fashion Fix
We always have a lot of fun at our fashion shoots and this one was no exception. We're working with a new photographer, Claudio Raschella and his photos are just fantastic. It was a very early start for our fashion coordinator Emilie, who met our model Alison at the airport at 7.30am. It was then straight into hair and makeup where Alison was transformed from utterly gorgeous into uber-gorgeous by Chris G. Claudio worked hard to get the perfect shots - we're thrilled with them and can't wait to see them in print in June.

The WSG team on the fashion shoot.

Friday, April 11, 2008

We had an exciting morning in the office today with a tv crew filming for our exciting new project. We're launching it on Monday night so be sure to check back next week to find out more details.

Annabelle being interviewed for the first television segment

The guys from the filmcrew

Wednesday, April 2, 2008

Our website has been inundated with people wanting to see more from Mark Ricciuto and Sarah Delahunt's wedding. In January this year the Style Guide team styled this profile wedding which was held at Port Lincoln - a truly gorgeous spot in South Australia where Mark is partner in a swanky new hotel. Annabelle headed the team and took the bride and groom from go to wow with a fresh, nautical theme - perfect for the seaside celebrations. AFL stars and local celebs breezed about, enjoying the sentiments and scenery. See the rest of the story in Issue 6 - on sale now.

Mark with his beautiful wife Sarah who was dressed by Alexis George

The table setting in crisp blue and white

Former Adelaide Crows football player Ben Hart and guests enjoy a beer

Mark Bickley, former Adelaide Crows captain with girlfriend Tori Hall, together with Ryan Fitzgerald and his newly married wife Belinda Irons